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Choosing the perfect domain name is a crucial step in establishing your online presence. It not only reflects your brand identity but also impacts how easily visitors can find and remember your site. Here are some essential tips to guide you through the process:
A good domain name is short, easy to remember, simple to spell, and relevant to your brand or industry. It should be unique, avoid special characters, and ideally use a trusted extension like .com
or a country-specific one like .de
.
Using keywords can improve SEO, especially if they reflect what your business offers (e.g., dentistinparis.fr
). However, avoid keyword stuffing or long, awkward names just to fit in extra terms.
.com
is globally recognized and trusted, but if your business serves mainly Romanian customers, a .it
extension can enhance local relevance and trust. For international businesses, consider registering both if available.
Try alternative spellings, use hyphen-free variations, or explore other domain extensions. You can also check if the current owner is open to selling the domain. Just make sure any new version still aligns with your brand.
Yes, but it’s not ideal. Changing a domain can affect your SEO, branding, and customer trust. It’s best to invest time in choosing the right one from the start to avoid complications later.
Before registering, do a trademark search and check existing businesses with similar names. This helps avoid legal issues or brand confusion. When in doubt, consult a legal advisor.
Absolutely. Many businesses register multiple domains to protect their brand, prevent competitors from using similar names, or target different markets (e.g., brand.net
, brand.com
, brand.eu
).
A subdomain is a separate section of your main website that can function independently while still being part of the primary domain. It appears before the main domain name — for example, in shop.example.com, shop is the subdomain.
Subdomains are often used for:
How to create a subdomain:
Once created, you can install a new website or direct traffic to specific content on that subdomain.
WHOIS protection (also called domain privacy) hides your personal contact information — such as your name, email, phone number, and address — from the public WHOIS database when you register a domain name.
Without WHOIS protection, anyone can look up your domain and see your:
Benefits of enabling WHOIS protection:
WHOIS protection is offered as an optional add-on when registering the domain.
When you register a domain, it’s typically valid for 1 to 10 years, depending on the registration period you choose. Most people register their domain for 1 year at a time and renew it annually.
Important domain expiration facts:
🔄 Auto-renewal: Most registrars offer auto-renewal to prevent accidental expiration.
⏳ Grace period: If your domain expires, there’s usually a grace period (from a few days to 30 days) where you can still renew it without extra fees.
🚫 Redemption period: After the grace period, the domain enters a redemption phase (usually 30 days) — during this time, you can still recover the domain, but with additional fees.
❌ After that, it becomes public: If not renewed, your domain is released and becomes available for others to register.
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